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History of Development

1991
|
1996
Stage of innovative development
1997
|
2004
stage of progressive development
2005
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2012
stage of transformation and upgrading
2013
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2020
stage of strategic promotion
1991 - 1996 Stage of innovative development

China’s reform and opening up has brought a golden historical opportunity for the development of national enterprises. Liu Xuejing the founder of GMK engaged in bean curd business and trade and oil-pressing mill business in his early years. Determined to serve the country, revitalize the enterprise and bring wealth to the people, he returned to his hometown and started his own business after getting rich. To serve both of domestic and international markets, the indomitable Liu succeeded to establish modern broiler breeding farms, hatcheries, feed mills and broiler slaughtering and processing plants. Based on the operation mode of “company + farmer”, he won people’s trust and benefitted the people. He has led hundreds of thousands of farmers to boldly and resolutely initiate a service mode featuring integration of trade, industry and agriculture and a coordinated process of production, processing and sale and open up the development of agricultural industrialization in western Shandong. Through six years of primary accumulation, he has effectively promoted the growth of farmers’ income, growth of agricultural efficiency and rural development in surrounding areas.

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  • 1997 - 2004 stage of progressive development

    One should have a broad vision and mind.

    The unexpected Asian financial crisis, bird flu and SARS dealt deadly blows to China’s broiler industry which was in its infant stage then. A large number of enterprises nationwide went out of business. Fengxiang also sustained great impact.

    At the trough of the industry, Fengxiang did not step back. Instead, it seized the opportunity and introduced foreign capital and established two joint ventures with LDC the French company, so as to greatly increase its competitiveness. Moreover, it set up supporting modern slaughtering and processing plants and cooked food processing plants, and the Zhongke Fengxiang Bio-city with high and new technologies like bioengineering. After seven years’ efforts, it grew into a leader of China’s broiler industry with the most complete industry chain integrating production, processing and export.

    On 13 December 2003, Hu Jintao the then General Secretary of the CPC and President of the State visited Fengxiang and extolled Fengxiang for taking a path of agricultural industrialization to help farmers become rich and increasing the added value of agricultural products processing.

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  • 2005 - 2012 stage of transformation and upgrading

    Washed and filtered a thousand times and again, the sand would be flushed off to reveal the gold.

    Inspired by Hu Jintao the then President's visit, the Group accelerated strategic transition and established the Yanggu Xiangguang Copper Co., Ltd. to start from a high starting point an advanced, environmental-friendly, energy-saving and highly efficient “flash smelting and flash blowing” copper smelting project, the first of its kind in Asia and the second in the world. Due to the lack of capital, raw material and talent, the Group had a hard time. Fortunately, it received full support from the municipal Party committee and municipal government of Liaocheng City and the Party committee and government of Yanggu County. Despite the difficulty, the Group never backed off and at one fling built an ecological copper smelting factory boasting the largest single system capacity and the most advanced technology in the world. The factory was listed by NDRC as one of the seven enterprises which meet the Entry Criteria for Copper Smelt Industry and was named one of the top ten “Environment-Friendly Engineering Projects in China” by the Ministry of Environmental Protection. Internationally, copper smelting experts praised highly of Xiangguang as a copper smelting enterprise able to keep its leading position for 50 years. On 27 June 2009, Wen Jiabao the then Premier of the State Council paid an inspection visit to Shandong. After listening to work report by Liu Xuejing, Wen said, “Xiangguang has made a breakthrough in two copper smelting technologies – flash smelting and flash converting, which is energy-saving and environmental friendly. Xiangguang is indeed an advanced, environmental-friendly, energy-saving and highly efficient copper smelting enterprise”.

    After successful transformation, the Group invested RMB1.6 billion in an integrated modern broiler breeding project and set up a “from farm to dining-table” full industrial chain food safety system. Moreover, through independent research & development, it took the lead in the development of intelligent broiler breeding in the industry.

    Through transformation and upgrading over the past eight years, the Group is now operating two leading business projects – Fovo Food and Xiangguang Non-ferrous Metals (XGC Group).

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  • 2013 - 2020 stage of strategic promotion

    The strong pass of the enemy is like a wall of iron, yet with firm strides, we are conquering its summit.

    In the new historical period, GMK, with a view to gain a foothold in China and extending to the world, upholding the corporate core values of "integrity, dedication, respect, innovation and win-win" and following the principle of "industry as the center, capital as the base, culture as the soul", plans to achieve the following targets in 8 years: comprehensively promote the deep integration of the food sector, non-ferrous metals sector and financial services; build Fovo Food and XGC Group into hundred billion enterprises; develop GMK financial industry; assist the local government in building the “Xiangguang New City”; speed up the transformation from" big" enterprise to "great" enterprise; cultivate a global GMK industrial cluster which can represent China; become a responsible and respectable enterprise group; strive to bring honor to China and to contribute more to local economic development.

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